Vimeo OTT
Brand Identity, Art Direction, Web Design

Vimeo OTT gives content creators the infrastructure to launch and monetize their own subscription channels — independent of the platforms that own their audience. The redesign established a visual language to match that ambition: modern, approachable, and confident enough to compete.

Role — Design Lead

Company — Vimeo

The refreshed identity brought clarity and cohesion to Vimeo OTT's brand, a streamlined palette, updated typography, and a visual system that positions the platform as a serious tool for creators ready to build something on their own terms.